Branding Work
About
This page explores different branding work Live Oak Communications has done for multiple clients.
Client:
Blue Ribbon Diner
Goal: Create merchandise that captivates preexisting Blue Ribbon customers while simultaneously intriguing those who have never dined in, organically stirring up buzz within the community.
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Tactic: T-shirts
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Explanation: Live Oak’s solution was to design a stylish yet engaging t-shirt with a design that resonates with Blue Ribbon’s loyal fan base. The Creative Team designed a t-shirt featuring the outside of the restaurant. The design welcomes everyone who sees it to stop in to try their iconic “Dirty Dog”, creating a naturally engaging merchandise that sparks the public’s interest. In the end, 50 shirts were made and sold inside the restaurant.
Live Oak Merchandise
Goal: To promote Live Oak Communications as a professional student-run agency to the local and campus community.
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Tactic: Merch
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Explanation: With Live Oak Communications doing client work for the local Elon and Alamance community, it is only fitting that we promote our logo and brand name as well. In order to do this, our creative members designed sweatshirts and T-shirts for Live Oak team members. Merchandise has been worn to agency events and around town to further boost the student-run agency and its success!
