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Why Skittles Opted for a Broadway Musical Over a Super Bowl Ad
By Caroline Farley, Account Executive A 30 second Super Bowl commercial spot will cost you upwards of $5 million these days, so in 2019...
Oct 12, 2020


Three Ways New Brands Can Break the Social Media Echo Chamber
By Emma Luckman Account Executive For the majority of rising small businesses, breaking through to customers can be increasingly difficult. You aren’t just competing with other small businesses but also the big giants of your industry that entirely monopolize social media algorithms. The biases of different social media platform algorithms can cause significant struggles for small brands attempting to boost their content. These platforms are designed to show users what they

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