Written by: Alison Danahy Color Theory is the intentional mixing and use of color that creates an emotional and psychological impact on individuals. This the...

Written by: Media Analytics Executive, Kaitlin Brozek I commonly confuse my audience when I explain that I am studying media analytics at Elon, with the inte...

Written by: Carrie Carlisle Today YouTube boasts 1.8 billion monthly viewers worldwide with the most popular channels making well over 10 million dollars a y...

Written by: Account Executive, Cam Williams Over the past decade, the esports industry has burst onto the scene as one of the fastest growing industries in t...

Written By: Media Analytics Executive, Nicole Seay Tourism marketing can be tricky - you’re not just promoting products and services, but entire destinations...

Written By: Account Executive, Roberta Marsh The interesting thing about strategic communications and the ideation and implementation of strategic planning i...

Written By: Account Executive, Savannah Lowry Like an Olympic athlete on a cereal box, Instagram influencers are the individuals that give a face to a brand,...