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A Color Rush Retrospective: Nike’s Bold Step into the NFL and the Plan to Save Thursday Night Football
By Riley Galvan Account Executive Photo courtesy of US Nike Football In 2015, Nike launched an ambitious campaign to reimagine the uniforms of every NFL franchise. Dubbed the “Color Rush,” the iconic apparel company designed monochromatic threads for the entire league, embracing bold colors as they pushed the NFL into football fashion future. The promotion endured a three - year lifespan marked by controversy. While the Color Rush ended in 2018, its contentious legacy is more
Jan 7


Skims x Nike: A Collaboration Dominating the Athleisure Industry
By Seldy Schiff Branding Executive When Skims and Nike announced their collaboration , it felt very fitting. Nike is one of the biggest names in sports and Skims has taken over athleisure. Both brands already dominate their own respective fields, but together they found a way to grab even more attention. Their campaign highlighted female athletes from schools like UCLA and University of Southern California (USC) at the center, which to me, is what made the collaboration stand
Jan 7


The Top 3 Pandemic Commercials
By Daniel Crocker, Account Executive. See how brands like Bud Light, Nike, and Amazon captivated consumers with their creative pandemic ads.
May 13, 2021
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