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A Color Rush Retrospective: Nike’s Bold Step into the NFL and the Plan to Save Thursday Night Football
By Riley Galvan Account Executive Photo courtesy of US Nike Football In 2015, Nike launched an ambitious campaign to reimagine the uniforms of every NFL franchise. Dubbed the “Color Rush,” the iconic apparel company designed monochromatic threads for the entire league, embracing bold colors as they pushed the NFL into football fashion future. The promotion endured a three - year lifespan marked by controversy. While the Color Rush ended in 2018, its contentious legacy is more
Jan 8
Skims x Nike: A Collaboration Dominating the Athleisure Industry
By Seldy Schiff Branding Executive When Skims and Nike announced their collaboration , it felt very fitting. Nike is one of the biggest names in sports and Skims has taken over athleisure. Both brands already dominate their own respective fields, but together they found a way to grab even more attention. Their campaign highlighted female athletes from schools like UCLA and University of Southern California (USC) at the center, which to me, is what made the collaboration stand
Jan 7
The Top 3 Pandemic Commercials
By Daniel Crocker, Account Executive. See how brands like Bud Light, Nike, and Amazon captivated consumers with their creative pandemic ads.
May 13, 2021
From Kombucha Girl to Cultural Icon: Brittany Broski's Skyrocket to Success
By Brie Seeley What does it look like when a woman performs what Jimmy Fallon and Seth Meyers do, but better? Ask Brittany Broski. From short TikTok videos, a solo podcast, and hilarious celebrity interviews, Broski is taking the internet by storm. But how did a viral meme turn her into one of the most beloved figures on the internet? Broski graduated from college in 2018, and with no real passion ignited yet, began working 9-to-5 jobs–first as a licensed insurance agent, and
Live Oak Management
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