Written by Emily Beauvais Account Executive Photo courtesy of IMBd The past few summers, millions of fans have tuned in to The Summer I Turned Pretty, created by Jenny Han . As of Sept. 25, the show ranked as the No. 5 most popular show online and the No. 1 most popular TV show on Amazon . While the beach houses and love triangles make the show entertaining, the real reason it has climbed the charts is the debate dividing the internet: Team Conrad vs. Team Jeremiah. Viewers –

Written by Annabel Hennessy Here's how to take advantage of User-generated content, the most useful part of any brand's social media