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Dove: Beauty in the AI Era
Written by Hailey Ross Media Analytics Executive With the growing presence and use of AI in marketing and advertising, beauty brands are...
Apr 29, 2025


The Impact of Always #LikeAGirl Campaign
By Julia Forman, Account Executive. How the feminine care company, Always, tackled the issue surrounding the declining confidence in girls.
Mar 29, 2021


How to Utilize Influencers to Grow Your Brand's Awareness
By Hannah Ossip, Account Executive The power of influencer marketing is undeniable in this day and age. If you’re on social media, you’re...
Oct 15, 2020


MLB's 'We Play Loud' Campaign & Their Efforts to Gain More Viewers
Written by Michael Faccibene
Oct 13, 2020


Why Skittles Opted for a Broadway Musical Over a Super Bowl Ad
By Caroline Farley, Account Executive A 30 second Super Bowl commercial spot will cost you upwards of $5 million these days, so in 2019...
Oct 12, 2020
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