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Addison Rae: The Pop Star We Didn’t See Coming
By Luca Sever Creative Member When you think of a pop icon, Addison Rae may not be the first person who comes to mind. However, she’s quickly redefining herself as one of pop’s most intriguing rising stars. Addison Rae was once a popular TikTok star, creating videos alongside other members of the content group The Hype House, including Charlie D’Amelio, Josh Richards, and other influencers. While many of them have also attempted to launch music careers–some successfully and s
Jan 8
The Impact Food Influencers Have on Restaurants
Written by Reese Wolf Account Executive From feta pasta to Swedish candy, social media has significantly impacted the food industry....
May 15, 2025
Less is More: How Brands are Finding Advertising Success in “Micro-Influencers”
Written by Lyda Cosgrove Creative Member Photo courtesy of Pexels. As if there aren’t enough influencers flooding our social media feeds...
Apr 10, 2025
An Influencer’s Worth: What Brands are Willing to Pay in 2021
Written by Madison Mursch, Account Executive
How much are brands really willing to pay for marketing subtlety?
Nov 13, 2021
Three Ways New Brands Can Break the Social Media Echo Chamber
By Emma Luckman Account Executive For the majority of rising small businesses, breaking through to customers can be increasingly difficult. You aren’t just competing with other small businesses but also the big giants of your industry that entirely monopolize social media algorithms. The biases of different social media platform algorithms can cause significant struggles for small brands attempting to boost their content. These platforms are designed to show users what they
Live Oak Management
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