By Gianna Pisacreta Account Executive Photo courtesy of Fabric Beauty is no longer sold through a lens of perfection, and as the industry evolves, brands are moving beyond visually flawless campaigns toward something more powerful. Sensory marketing engages the senses and shapes how consumers feel in the presence of a product. The strategy redefines how beauty brands move the focus from what a product is to what it makes you feel. Bridging the gap between the “physical and

By Brie Seeley What does it look like when a woman performs what Jimmy Fallon and Seth Meyers do, but better? Ask Brittany Broski. From short TikTok videos, a solo podcast, and hilarious celebrity interviews, Broski is taking the internet by storm. But how did a viral meme turn her into one of the most beloved figures on the internet? Broski graduated from college in 2018, and with no real passion ignited yet, began working 9-to-5 jobs–first as a licensed insurance agent, and