top of page
Search
A Dose of Reality: TikTok Influencer Lennie Nelson's Fight Against Microtrend Mania
Photo courtesy of Lennie Nelson's Tik Tok. Written by Ellie Levin Branding Executive Using her TikTok platform (@the_happihippi) , South...
Mar 25, 2025
Is TikTok the New Google?: How the App is Being Used as a Search Engine
Written by Lily Billingsley, Account Executive Between Google, Bing, Yahoo, and the dozens of other niche search engines that can be...
Nov 28, 2022
The Price of TikTok’s Productivity Trend
Written by Caileigh Finck, Account Executive Point of view: you are in your dorm room lying on your bed after a long day of class, and...
Nov 17, 2022
BookTok: The Change TikTok Had on Reading and Publishing
Written by Julia Penchuk, Account Executive Growing up, I hated reading. No matter how much my mom begged me to read a book, I would...
Nov 17, 2022
How Brands Can Utilize Tik Tok to Effectively Communicate to their Audiences
Written by Erin Foley, Account Executive
Learn how brands can effectively communicate with their audience to be the next big #trend.
Oct 25, 2021
Politics Run on Social Media
Written by John McAllister Media Analytics Executive Photo Courtesy of NY Times article: Can the cool kids get this mayoral candidate elected? This past year, Zohran Mamdani ran for mayor of New York City with little to no experience as an assemblyman representing the Bronx. His opponents were Andrew Cuomo, Eric Adams, and Robert Silwa. One candidate was the governor of New York with rich family ties, another was a former mayor, and another had a strong core audience. Despit
Live Oak Management
bottom of page