Environmental CSR – Making a Difference, or an Act for Shareholders?
Written by William Wood, Account Executive
Companies invest in projects to combat global warming, but are they making a difference?
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- Nov 1, 2021
How to do Social Media Marketing on a Budget
Written by Tyler Oldham, Creative Content Producer
Learn how to utilize analytics to grow your reach and engagement, completely free!
21 views
- Oct 28, 2021
The Impact of Social Media on Mental Health: What We Can Learn and How We Can Help
Written by Molly Montville, Account Executive
Social Media is the main source of connection for teens and young adults, but at what cost?
93 views
- Oct 28, 2021
Netflix's "Clickbait" and Dangers of the Circulation of Viral Content Online
Written by Lauren Keating, Account Executive
Have you seen Netflix's Clickbait? We sure have–and it's WILD!
4 views
- Oct 27, 2021
How to Get (and Succeed in) Communications Internships
Written by Grace Hallowell, Account Executive
Having trouble finding an internship during these crazy times? You’re not the only one.
10 views
- Oct 27, 2021
The Redemption of Martha Stewart
Written by Dara Grocer, Account Executive
Martha Stewart is a notable figure despite scandal in 2001. How did she repair her reputation?
13 views
- Oct 25, 2021
Introducing TikTok Newest Trend: Beauty TikTok
Written by Lindsay Gelman, Account Executive
See how the beauty industry is taking over TikTok
22 views
- Oct 25, 2021
How Brands Can Utilize Tik Tok to Effectively Communicate to their Audiences
Written by Erin Foley, Account Executive
Learn how brands can effectively communicate with their audience to be the next big #trend.
11 views
- Oct 23, 2021
‘Share A Coke’ and ‘Do Us a Flavor:’ Creating a Personalized Campaign
Written by Lindsay Bennett, Media Analytics Executive
Three strategies to creating a unique user experience!
44 views
- Oct 23, 2021
How to Find a Healthy Work/Life Balance as a Social Media Intern
Written by Bella Adinolfi, Account Executive
Feel like your social media job is taking over? Find a work/life balance in communications!
38 views
- May 14, 2021
Finding Inspiration Even During a Creative Block
By Sarah Rusthoven, Creative Content Producer
Taking a moment to stop and look around may fuel your inspiration for your next work.
26 views
- May 13, 2021
The Top 3 Pandemic Commercials
By Daniel Crocker, Account Executive. See how brands like Bud Light, Nike, and Amazon captivated consumers with their creative pandemic ads.
72 views
- May 10, 2021
Reviewing Emily in Paris from a Public Relations & Communications Perspective
By Micaela Ryan, Creative Content Producer. Emily in Paris covers realistic and unrealistic stereotypes for people in the PR industry.
442 views
- May 6, 2021
How Art Can Be the Escape We Need From Our Screens
By Grayson Meadors, Creative Content Producer. Has Zoom taken over your life in the past year? It is probably time for a break.
53 views
- May 3, 2021
Super Bowl Campaigns in the COVID-19 Era: How Did the Influence Shift?
By Lauren Gibbons-Neff. From the pandemic to social injustices, organizations had to choose the best messaging during the 2021 Super Bowl.
25 views
- May 2, 2021
Graphic Design for Filmmaking
Written by Jacqueline Dieker, Social Media Executive
People think of graphic design in films, like posters and ads, but it goes much deeper.
283 views
- Apr 29, 2021
Progressive Zooms in on the Reality of Working from Home
By Kaitlyn Merritt, Account Executive. Progressive's "Work From Home" campaign addresses the challenges introduced by the COVID-19 pandemic
16 views
- Apr 25, 2021
Have a Passion? Blog About It
Written by Nicole Toler, Account Executive
Learn about becoming a blogger, including helpful tips that can help you hit the ground running!
28 views
- Apr 24, 2021
How Dunkin’s 16-year-old Spokesperson Led to Most Successful Product Launch in Company History
By Gabriella Mansour, Account Executive. Amidst the pandemic, Dunkin' put its faith in the hands of 16-year-old TikTok star Charli D'Amelio.
44 views
- Apr 22, 2021
Does Your Major Really Matter? What to Consider When Choosing a Major
By Heidi Scheck, Analytics Executive. Does your major declare your future? Here's what does and doesn't matter to potential employers.
14 views